At least not for long. The China market is HUGE. At this point, I’d be shocked if I were approached by someone with a truly original idea.
Sure, sure. There are exceptions, but they’re increasingly rare.
And for those that do manage to come up with something new, it will be replicated almost instantly. Competition is fierce and that market adapts incredibly fast.
BUT, that doesn't mean that success is unattainable… you just have to go about it the right way.
To truly “make it” in China, you need an unfair advantage and a defendable position.
A great example of an unfair advantage I recently encountered was a technology company that was making products that could not be easily replicated. Why? Because it was based on a commodity that can only be manufactured in a specific area outside of China. They had the raw materials locked down, making their product very difficult to copy.
Not only did this give them an unfair advantage, but their position is defendable. If others do find some way to “knock off” their product, they are the original and have distinct features that make them unique.
So, if you want to come to China, don’t rely on your big ideas. Get practical and think about how you can give yourself an unfair advantage and a defendable position… and get ready for the ride.